Direct advertising is probably the best way of monetizing a website. The first step of course is to find companies willing to use your site as an advertising space for their products or services. Finding advertisers for the site is something you need to prepare for.
You first need to determine if your site attracts high traffic. There are no particular rules for this, although the best would be 1000 unique visitors daily. If the site does not have numbers that high, then it is advisable to work on your website to attract more visitors before you approach any advertisers.
Site popularity is not the only thing you have to worry about. It is also important to have a specific niche on your website and a defined audience. Advertisers favor sites who have a specific audience so they can match the ads they place on your site with products that your audience might be interested in.
Marketers will also consider the over-all look of the site and if it seems professionally done. If you want to monetize your site or blog through sponsors, it is best to invest money on making your website look more pro. Advertisers will be turned-off by a site with grainy graphics and uninventive page designs.
When it comes to website advertising, you want to give a good visibility to your sponsors. The marketers will examine the website to determine if there is enough space to fit in any ads. They want visibility from your website and you need to be able to show that you can provide it.
Because you are emphasizing the ads on your website, you will need to add Adserver software so you can track statistics and rotate banners. If it's a Wordpress blog or site then you can opt for a WP-Ads type of plug-in. This will help you keep an eye of how many people are clicking the ads.
Put an "Advertise Here" sign in a space you have allotted for that purpose to attract potential advertisers. Link it to a page that briefly describes your site, your audience and the volume of people that visit the site on a daily basis. It is a good avenue to make marketers consider your site as a viable and profitable advertising space for their products.
Another thing you can do is to approach potential sponsors yourself, instead of waiting for them to contact you. Look at companies who already advertise online. After discovering the various companies that could be open to the possibility of advertising on your site, you should contact them as soon as you are able to.
After you find a sponsor, the next thing is discussing about your charge for the advertisement space on your website. It is a business first and foremost, so advertisers will always make sure that the money they spend would benefit their company well. If you can offer a chance for them to get a lot more potential clients then you can ask for a higher price.
An easy way to take advantage of your site and earn a significant amount of cash would be to offer click here advertising for companies. You just need to find sponsors who are willing to advertise on your site or blog. It takes hard work, but once you find out how to do it right, you can get a steady source of income with this type of business. Know how to make your website earn money through website advertising. Check my personal site out.
